Who i am

Giovanni Fortezza
Giovanni FortezzaUser Experience Professional
I am a seasoned UX consultant. I started my career in the Advanced Research Lab at Microsoft, working on a special project that required careful research. I was part of a very small team that was tasked with creating a 3D virtual environment and support community for cancer patients. The experiences have gotten much more complex since and I have spent years refining my skills while working on projects for some of the largest companies worldwide. I am now a UX consultant brought in as an expert to lead and jumpstart Human Experience in early Sprints in an agile environment.

Highlights

My work habits
I am there with my UX team at the beginning of the conversation with the client. I lead creative sprints or design thinking sessions to define the problem and to facilitate any type of ideas that are being generated, map them in a format that allows everyone to see them. I enjoy listening to ideas and pushing them to the point that they either break or become something more. I am highly collaboratively and will work towards a resolution if it benefits the client. First and foremost I make sure that the customer is never forgotten. I never stop working on solutions. 

My ideal team composition
My Work Process
Off Topic Favorite Things to Do

Recent projects

Project MAX

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How Infor Hook & Loop created Project MAX a consumer grade experience to deliver support to field sales reps and inadvertently created a key element of Infor's mobile strategy.

XM Expense Management

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Identifying the opportunity
When active in the field, expense management is not always top of […]

IBM – THINK Leaders

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THINK Leaders is a program that includes a web product, a mobile product, and […]

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IBM – THINK Marketing and THINK Finance

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IBM – THINK Marketing and THINK Finance

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THINK is a new model for engaging select high value business and organization leaders […]

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UPS – The new Logistics

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UPS – The new Logistics

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The new logistics is a program designed by UPS that targets C level executives […]

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Mount Gay Rum – Sailing Spoken Here

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Mount Gay Rum – Sailing Spoken Here

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Sailing Spoken Here (a Mount Gay Rum campaign) – 2011

“The goal is for the microsite […]

Time Warner Cable

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The Time Warner Cable shopping process or Buy-Flow added a nationwide purchase process to […]